Fleet website guides from the FleetWebStudio blog
Researched, cited guides for fleet operators and commercial vehicle hire businesses: how to structure depot and vehicle class pages, what an enquiry form should ask, how page speed and structured data affect search, and how to move a site without losing what ranks. The same kind of articles we publish every week on our clients' sites.
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Depot Pages: How a Multi-Location Fleet Website Should Be Structured
A fleet with more than one depot needs a page per depot. Here is what belongs on it, how depots link to vehicle classes, and how to keep the set maintainable.
By Marisol Kendrick · 13 min read
What a Commercial Hire Enquiry Form Should Actually Ask
Most fleet enquiry forms ask for a name and a message, then leave the desk to chase every detail. Here is the field set that produces a quotable enquiry first time.
By Marisol Kendrick · 11 min read
How to Structure a Fleet Hire Website That Converts Procurement Buyers
A fleet or commercial hire website converts when every vehicle class and depot has its own indexable page. Here is the structure and the standards behind it.
By Marisol Kendrick · 11 min read
Core Web Vitals for Fleet and Hire Websites, Explained Properly
What LCP, INP and CLS actually measure, why a fleet site fails them in predictable ways, and what to change first when the site is read on a phone in a depot yard.
By Anselm Rourke · 12 min read
Structured Data for a Commercial Vehicle Hire Website
Which schema types a fleet or hire site should actually use, where each one belongs, and the rules that keep markup from becoming a liability instead of an asset.
By Anselm Rourke · 12 min read
Migrating a Fleet Website Without Losing Search Visibility
A rebuild loses rankings when URLs move without redirects. Here is the mapping, redirect and monitoring process that carries an existing fleet site across intact.
By Anselm Rourke · 11 min read
Vehicle Class Pages That Do Not Read Like Each Other
One page per fleet class beats one page for the whole fleet, but only if the pages genuinely differ. Here is how to build a set that scales without becoming filler.
By Marisol Kendrick · 8 min readThe editorial bylines behind the research
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