A fleet website redesign that protects what already ranks

A fleet website redesign should replace what is slowing you down while protecting the pages and rankings that already work, which is why the first step is always an audit of what your current site is doing right.

What it costs

  • Plans$127 a month
  • Build fee$697, after launch
  • Live in7 days
  • Revisions5 a month
  • Domain and hostingIncluded
01 Signs you need it

How do you know you need fleet website redesign?

01

The site is slow on a phone and fails Core Web Vitals.

02

Nobody knows how to update it, or the person who built it has gone.

03

It still ranks for a few searches you do not want to lose.

04

The design no longer matches how large or professional the fleet has become.

02 How we approach it

Audit first, rebuild second

Before anything changes, we review your current site: which pages get traffic, which URLs are indexed, and which vehicle class or depot pages already have search visibility worth protecting. The redesign is planned around that audit rather than starting from a blank page and hoping for the best.

Redirects mapped, not left to chance

Every URL on your current site that carries value gets a mapped redirect to its equivalent on the new site, so a link someone bookmarked or a search result already ranking does not break the day the new site launches.

The parts that were working, carried forward deliberately

A redesign is not a reason to throw away vehicle class descriptions or depot detail that already convert well. We carry forward the content and structure worth keeping, and rebuild the parts that were slow, unclear or outdated, so the redesign is a genuine improvement rather than a reset.

03 How it works

What are the steps, from order to launch?

01

Audit

Traffic, indexed URLs and ranking pages recorded before anything changes.

02

Redirect map

Every URL with value mapped to its new equivalent with a permanent redirect.

03

Rebuild

Custom-coded pages, carrying forward the content that works.

04

Launch and monitor

Indexing watched after launch; redirects or content adjusted if needed.

04 Who it is for

Who needs fleet website redesign?

Fleet and hire operators with a site that ranks for something but is slow, dated or impossible to update, who cannot afford to lose what already works.

A redesign that protects what ranks, an infographic with Trot the studio mascot: Audit first; 301 redirects mapped; Class and depot pages rebuilt; Faster custom-coded build; Rankings monitored after launch.

Talk through fleet website redesign for your fleet

A 30-minute demo, on your screen, of what this would look like with your vehicle classes and depots.

05 Guarantees

What is guaranteed?

Page speed90+ on Google PageSpeed, or we fix it free
Ranking startLocal searches within 3 to 5 months, or we keep working free
Build feeOnly after you approve the live site
Your domain and contentYours, exported within 14 days if you leave

We are not a fleet operator, vehicle leasing company or rental agency. We build and run the website; the vehicles, terms and compliance stay with you. Conditions are in the terms and conditions.

06 What you get

What is included in fleet website redesign?

  • A pre-redesign site audit

    A review of your current pages, traffic and indexing before any redesign work begins.

  • Mapped 301 redirects

    Every URL worth keeping redirected to its equivalent on the new site.

  • Rebuilt vehicle class and depot pages

    Existing content carried forward and restructured into the ledger-based page pattern.

  • A faster, custom-coded build

    Replacing a slow page builder or outdated platform with a custom-coded site guaranteed 90 or higher on PageSpeed.

  • Post-launch ranking monitoring

    We watch indexing and rankings after launch and adjust redirects or content if anything needs attention.

Also on every plan: hosting, a domain in your name, weekly updates, 5 revisions a month, researched articles, schema markup and compliance pages. See every feature.

07 Reviews

What operators say about fleet website redesign

  • The review of our commercial fleet inquiries pages was uncomfortable reading, in a useful way. There is a single approved version now, owned by a named person with a review date. Customers no longer quote wording we retired two years ago.

    GotContent audit and update process for commercial fleet inquiries

    Tobias Coburn
    Customer service lead, construction fleet hire company
    Cedar Rapids, Iowa · Manifest

  • Everyone talks about the new design; I cared more about where the old commercial fleet inquiries links would land. Every legacy address was catalogued, mapped and tested before go-live. Not one 'your link is broken' message arrived after launch.

    GotPage migration and redirect mapping for commercial fleet inquiries

    Jessica Braxton
    Client services manager, courtesy car fleet provider
    Stamford, Connecticut · Manifest

08 What is not included

What is not included?

Plainly, so there are no surprises after you order:

  • Keeping the old platform; the site is rebuilt as a custom-coded build.
  • Guaranteeing that every old ranking survives; we protect them with redirects and an audit.
  • Compliance, licensing, insurance or legal advice of any kind; we build the pages for the information you supply.
09 Timeline and cost

How long does it take, and what does it cost?

Fleet website redesign is part of every plan rather than a separate project, so the price is the plan you choose. What changes the cost is the plan, extra revisions beyond 5 a month, and AI usage on the plans that include the AI Engine.

Manifest$127 a month, live in 7 days
Register$267 a month + usage, live in 10 days
Dispatch$647 a month, live in 15 days
Build fee$697, invoiced after launch and approval
Extra revisions$20 each, after 5 a month
Changes after launchLive within 2 to 5 working days

Compare the plans

Questions about fleet website redesign

Will a redesign hurt our current search rankings?

Not if it is done properly. Mapped redirects and an audit of what already works are standard parts of every redesign, specifically to protect rankings rather than reset them.

Can you redesign a site built on a different platform?

Yes. We rebuild the site as a custom-coded build regardless of what platform it currently runs on, and migrate the content that is worth keeping.

How long does a redesign take compared to a new build?

The same launch windows apply, 7, 10 or 15 days depending on your plan, since the audit and redirect mapping happen alongside the build rather than adding separate time.

What happens to our existing depot and vehicle content?

We review it during the audit and carry forward what is accurate and useful, rewriting only what is outdated or unclear.

Do we keep our domain in a redesign?

Yes. Your existing domain is pointed at the new site, or transferred into your name if it is not already, and email records are left untouched.

Can the redesign happen while the old site stays live?

Yes. The old site stays up until the new one is reviewed and approved, then the domain switches over on launch day.

Is a redesign a separate cost?

No. It is the same plan and the same build fee, invoiced only after launch. The audit and redirect mapping are standard, not add-ons.

Will the redesigned site be faster?

Yes. Every page we build and host is guaranteed 90+ on Google PageSpeed, mobile and desktop.

See it built for your fleet

A live walk-through of the site you would get, in about 30 minutes. Plans from $127 a month, the $697 build fee invoiced only after launch, domain and hosting included.

Book a demo

Or email and a person replies within one working day. Weighing this against a builder, a freelancer or an agency? Read the ten comparisons.