Every question, answered in writing
Answers on the FleetWebStudio offer: what is included, onboarding, revisions, articles, the AI Engine, hosting, domains, migration and billing.
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The offer
5 answersWhat exactly does FleetWebStudio build?
A fully managed, custom-coded website for a fleet operator or commercial vehicle hire business, including long-term and corporate contract hire. That means a home page, a page for every vehicle class you run, a page for every depot, a pricing or terms page, the Manifest tier's included pages, and ongoing weekly updates, articles and hosting. It is not a template you edit yourself; we build it and keep it current.
How long until my site is live?
7 days on Manifest, 10 on Register while the AI agents are trained, and 15 on Dispatch with the content engine running. The clock starts at the onboarding call, not at purchase, so the sooner the onboarding form is in, the sooner the site is live.
Do you write for one vehicle class or a whole mixed fleet?
A mixed fleet. If you run vans, box trucks, refrigerated units, plant or specialist vehicles, each class gets its own page written in the vocabulary a buyer for that class actually searches with, rather than one generic page describing everything at once.
Who is FleetWebStudio for?
Fleet operators and commercial vehicle hire businesses in the United States: van and truck hire, long-term and contract hire, corporate and municipal fleets, last-mile delivery, construction and plant, utility and field service, driving school and transport and logistics operators. We work remotely, so it makes no difference whether your yards are in Texas, California, Florida and Georgia or anywhere else.
What is not included in the plans?
Running your ad accounts, writing your own contract terms or rates, booking and payment processing, and any compliance, licensing or legal advice are not included. Revisions beyond 5 a month are $20 each, and on the plans with the AI Engine, AI usage and text-message carrier fees are billed at what the providers charge.
Getting started
3 answersWhat happens straight after I buy?
You fill in the onboarding form and submit it. It asks for your fleet size, vehicle classes, depots, brand, domain and where enquiries should land, and it takes about 15 minutes. If something is missing, submit anyway: you can send the rest by email or raise it as a ticket in your client portal, and it will not hold up the build. We then run one onboarding call to fill any gaps and agree the launch date.
What is the client portal?
It is your account with us, and you get it the day your site goes live. From the portal you request revisions, raise a support ticket for anything that needs attention, send us files you still owe us, and message our team directly. Everything to do with your site runs through it, so nothing gets lost in an inbox. You never log in to the website itself; we handle that side.
Do we need to have all our depots and rates finalised before we start?
No. Submit the onboarding form with whatever you have now, even if it is just one depot and a rough vehicle list. The rest can follow by email or as a ticket in your client portal, and additional depots or vehicle classes go live as revisions once you send the detail.
Revisions and the client portal
3 answersWhat counts as a revision, and what happens after five?
A revision is any change request you send, and there is no limit on how much goes into one. A new depot page, a new vehicle class, updated rates, a different photo, a coverage area change: each is one revision. So is something much larger, such as "add three new depot pages, here is the address and fleet list for each." 5 are included every month. After the fifth, each additional revision is a flat $20, with no cap on how many you can buy and no hourly billing anywhere. Every revision is completed within 2 to 5 working days of you sending it, whatever the size.
How do I actually request a change?
Raise it in your client portal. You describe the change, attach anything we need, such as a depot address or a vehicle specification sheet, and it lands with the team as a tracked request so you can see where it is. You can also email us or reply to any thread with our team, and we log it for you. Unused revisions do not roll over to the next month.
Can a revision update the utilization and turnaround figures shown on the site?
Yes, if you choose to publish your own operational figures rather than the example figures we build with. Updating any figure on the site, including a utilization table, is a normal revision, completed within your plan's turnaround window.
Articles
2 answersWhat do the articles actually cover?
Topics your own buyers search for: how contract hire pricing works, what a service level agreement should include, how to compare short-term hire against a lease, and similar procurement and fleet operations subjects. 2 researched articles a week are included on Manifest and Register, 3 a week on Dispatch, each 2,500 to 3,200 words.
Do you cite sources, or invent statistics to fill the page?
We cite sources. Every figure in an article points to a real, named source at the time of writing. We never invent a percentage, a fleet size or an industry statistic to make an article sound more authoritative than the evidence supports.
The AI Engine
4 answersWhat does the AI Engine actually do for a fleet operator?
On plans that include it, an AI receptionist, site chat agent and messaging agent answer common questions about vehicle classes, depots and availability, then capture the detail your desk needs: fleet size, contract length, vehicle class and preferred depot. You review every script before launch, and anything that needs judgment, such as a bespoke contract hire quote, is handed to a person.
Does the AI Engine give quotes or compliance advice?
No. It is configured not to give a binding quote or any professional, licensing or compliance advice, and to hand that kind of question to a person at your business. Any figure it or the site shows a visitor is illustrative only.
What is the AI receptionist?
On Register and Dispatch, an AI receptionist answers calls your team cannot take, answers common questions about vehicle classes, depots, hours and availability, and takes the details your desk needs to follow up. It can book an appointment, such as a callback, and hands anything that needs judgment to a person.
Which messaging channels does the AI Engine cover?
An AI chat agent on your website, plus messaging agents on text message (SMS), Facebook Messenger and Instagram direct messages. Business texting in the US needs carrier registration, known as A2P 10DLC; we file it for you and carrier fees are passed through at cost.
Speed, search and AI assistants
4 answersCan a faster website lower what we pay for Google Ads?
It can help. Google says landing page experience is part of its Quality Score and that higher quality ads typically cost less per click, and a fast page keeps more of the paid visitors who would otherwise leave while it loads. We guarantee 90+ on Google PageSpeed for every page we build and host, but nobody can promise a specific cost per click.
What SEO is included?
Technical SEO (fast pages, clean URLs, a sitemap, correct titles and descriptions), on-page SEO (one search target per page, answered first), a location page for each depot and its service area, schema markup and weekly articles. We guarantee the site starts ranking for local searches in your area within 3 to 5 months of launch, or we keep working at no additional charge until it does.
What are AEO and GEO, and do we get them?
Yes, on every plan. AEO, answer engine optimization, means writing so featured snippets and voice answers can lift your answer: question headings, direct answers first, FAQ blocks. GEO, generative engine optimization, means being quotable by AI assistants such as ChatGPT, Claude, Perplexity and Google AI Overviews: consistent facts, an llms.txt file and AI crawlers allowed. No one can guarantee an AI mention; this makes one more likely.
What is schema markup and why does it matter for a fleet business?
Schema markup is structured data that labels the facts on each page for search engines: your business, each depot as a LocalBusiness with its address, each service, the questions answered on the page and where the page sits in the site. It makes those facts unambiguous to Google and AI assistants and can make pages eligible for richer search results. Review markup is only added for real reviews.
Hosting and management
2 answersIs hosting an extra cost?
No. Hosting is included in the monthly fee and never billed separately. Your site runs on a global content delivery network with SSL, CDN, DDoS protection and unmetered bandwidth included. There is no hosting invoice, no SSL renewal, no bandwidth overage and no surprise line item in month four.
What happens if the site goes down?
Hosting and uptime are managed by us as part of every plan. If a page we built and host falls below the guaranteed 90+ PageSpeed score because of our work, we fix it at no charge, and the same applies to an outage caused on our side.
Compliance pages and accessibility
3 answersWhich compliance pages come with our website?
A privacy policy, terms of use, a cookie policy with a consent banner that genuinely blocks analytics and marketing tags until a visitor agrees, and an accessibility statement. Text-message forms carry consent wording written with the Telephone Consumer Protection Act (TCPA) in mind. They are a starting point for your own advisor, not legal advice, and do not guarantee compliance.
Is the website accessible?
Pages are built to WCAG 2.2 AA as a target: keyboard access, readable contrast in light and dark, labelled form fields, text alternatives for images and motion that respects reduced-motion settings. That helps you meet the expectations that come with the Americans with Disabilities Act (ADA); it is not a legal guarantee.
Can we show our USDOT number and insurance details on the site?
Yes. If you publish a USDOT number, operating authority or insurance details, we give them a consistent place in the footer and on the contact page. The details are yours to supply and keep current, and we do not advise on which you need to display.
Domains
2 answersDo I have to pay for a domain?
No. One domain is included free for as long as your plan is active, registered in your name, so you own it outright. If you already have a domain we point it at the new site instead and nothing changes for a buyer who already knows your current address. If you ever leave, tell us where to send the domain and we transfer it at no charge.
Can we use a domain for each depot or region?
Most operators run one domain with a page per depot, which keeps the site's search visibility in one place rather than splitting it. If your business genuinely needs a second domain, talk to us on a demo call and we will explain the trade-offs.
Moving from your current site
2 answersWe already have a website. Can you move what is worth keeping?
Yes. We review your current site during onboarding, carry across the vehicle classes, depot information and terms that still hold, and set up redirects from your old URLs so a link someone bookmarked years ago still lands somewhere useful.
Will our current search rankings survive the move?
Proper redirects and a faster, better-structured site protect rankings far more often than they harm them, which is exactly why the migration includes redirect mapping as standard rather than as an add-on. We cannot guarantee an outcome we do not control, but the migration is built to protect what you already have.
Billing and cancellation
4 answersWhat do I actually pay, and when?
You pay the monthly fee for the tier you choose up front: $127 on Manifest, $267 plus AI usage on Register, or $647 a month on Dispatch. The $697 one-time build fee is invoiced only after your site is live and you are satisfied with it. Domain and hosting are inside the monthly figure.
How do I cancel, and how much notice do you need?
Email us and say you want to cancel. Your message must reach us at least 2 business days before your next invoice date, during business hours, which are 9:00 to 17:00 Central Time, Monday to Friday. A message sent outside those hours counts from the start of the next business day, so a weekend email does not give 2 business days of notice for an invoice due Monday or Tuesday. With valid notice, no further invoice is raised and your site runs to the end of the month you have paid for. With late notice, the next invoice is charged as normal and the cancellation takes effect at the end of that month.
Do you offer refunds?
No. All sales are final, and that includes monthly fees, the build fee, extra revisions and any cost we pass through at what our providers charge us. We do not refund for a change of mind or for a month you did not use. The one exception is a duplicate or incorrect charge made by our billing: tell us within 30 days and we correct it within 10 working days. The build fee is charged only after you have approved your site, which is exactly why it is not refundable afterwards.
Can we upgrade tiers once the fleet grows?
Yes. Moving from Manifest to Register or Dispatch is a plan change, not a rebuild. The new tier's fee applies from your next billing date and any features it adds, such as the AI Engine or the Content Engine, are configured as part of the switch.
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